Social Media Optimization

Optimization online seems to be the trend now a days to get visibility, and it’s not just search engine optimization, it is also applied on the Social Media, the addiction and bug that caught everyone, Social Media, isn’t merely Facebook, or just anything that branches out of it, it is also Twitter, Instagram, Linked In and so on.
Social Media Optimization (SMO) is defined as being as the use of a number of social media outlets and communities to create publicity with the end result of increasing awareness of any product, brand or events. Social Media types include RSS feeds, social news and bookmarking sites, it also includes social networking sites, such as Twitter, and video and blogging sites. SMO is similar to search engine optimization in that the goal is to generate traffic and awareness for a website. In general, social media optimization refers to optimizing a website and its content in terms of sharing across social media and networking sites.
Social Media Optimization Services
Benefits social media marketing is sometimes questioned, and people, experts and analysts are always on debate on the effectiveness on such platforms, it is arguable that it is ineffective, although the amounts of time people spend today online, and on social media networks, speaks loudly.  
The social networking marketing strategy may include the following:
1.    Set-up and Optimize your professional Facebook, Twitter, Google Plus and LinkedIn profiles
2.    Add Social Media buttons to your site for Social Bookmarking and Facebook Likes, Twitter, Google’s Plus and LinkedIn
3.    Integrate your Blog into your Social Media outlets to ensure all your customers and potential customers are kept up to date with your news – if you don’t have a blog we’ll set one up for you.
4.    Write unique, relevant and SEO-friendly articles to be uploaded to your blog, increasing brand awareness and driving traffic.
Web visibility for the social networks is abundant on websites today and that is called social media marketing website, and this gives you visibility through the social networks and links them to your website and vice versa, the fact that people are going online and on different websites and desire to share everything that interests them or reflects them, it comes as no surprise that the social media has shown presence on most websites and that is clear through the small buttons, that are the logos of the desired social network, and this may only be the beginning.